Best for: Small teams starting with a CRM for the first time
✓ Generous free CRM
✓ Easy to start
lemlist is best for sales teams running personalised email and LinkedIn outreach. If that is not you — or price, features or availability in your country do not fit — these 13 alternatives are worth a look.
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| Software | Best for | Free plan | Origin | |
|---|---|---|---|---|
| Small teams starting with a CRM for the first time | Yes | US | Visit | |
| Indian SMBs wanting an affordable, customisable CRM | Yes | IN | Visit | |
| B2B teams finding contacts and running outreach | Yes | US | Visit | |
| Growth teams enriching leads with AI | Yes | US | Visit | |
| Performance marketers testing ad, email and landing-page copy | No (trial may exist) | US | Visit | |
| Sales reps writing cold emails | Yes | US | Visit | |
| Agencies and founders running cold email outreach | No (trial may exist) | US | Visit | |
| Founders and professionals growing on LinkedIn | No (trial may exist) | FR | Visit | |
| Sales and operations teams building AI agents | Yes | AU | Visit | |
| Anyone writing emails, proposals and blog posts in English | Yes | US | Visit | |
| Professionals handling heavy email every day | No (trial may exist) | US | Visit | |
| Gmail users wanting an AI-powered inbox | Yes | US | Visit | |
| Indian SaaS and D2C brands sending interactive emails | No (trial may exist) | IN | Visit |
Best for: Small teams starting with a CRM for the first time
✓ Generous free CRM
✓ Easy to start
Best for: Indian SMBs wanting an affordable, customisable CRM
✓ Good value
✓ Deep customisation
Best for: B2B teams finding contacts and running outreach
✓ Free plan
✓ Database plus sequences
Best for: Growth teams enriching leads with AI
✓ Powerful enrichment
✓ Free trial credits
Best for: Performance marketers testing ad, email and landing-page copy
✓ Predictive scores help choose between variants
✓ Brand voice and compliance rules for teams
Best for: Sales reps writing cold emails
✓ Real-time scoring in Gmail and Outlook
✓ Personalisation ideas from prospect data
Best for: Agencies and founders running cold email outreach
✓ Many sending accounts on one plan
✓ Built-in warm-up
Best for: Founders and professionals growing on LinkedIn
✓ Built specifically for LinkedIn
✓ Post inspiration library
Best for: Sales and operations teams building AI agents
✓ Agent templates for sales
✓ Multi-agent workflows
Best for: Anyone writing emails, proposals and blog posts in English
✓ Works in browsers and apps
✓ Free grammar checks
Best for: Professionals handling heavy email every day
✓ Very fast workflow
✓ AI drafts and summaries
Best for: Gmail users wanting an AI-powered inbox
✓ Strong AI search across email
✓ Bundles keep the inbox tidy
Best for: Indian SaaS and D2C brands sending interactive emails
✓ Interactive AMP email widgets
✓ AI email and journey builder
Free CRM with contacts, deals, email tracking and forms, with paid hubs for marketing, sales and service.
Customisable CRM with lead management, workflows, telephony integrations and AI assistant features.
Sales intelligence and engagement platform with a large contact database.
Data enrichment platform combining many data sources and AI research.
AI copywriting platform that gives each copy variation a predicted performance score, so teams can pick the strongest ad or headline before spending.
AI email coach that scores sales emails while you write and suggests changes to get more replies.
Cold email platform with multiple sending accounts, warm-up, a lead database and campaign analytics.
LinkedIn growth tool with AI post writing, a viral-post library, scheduling, analytics and lead lists.
Platform for building teams of AI agents for research, sales outreach and operations, without code.
AI writing assistant for grammar, clarity, tone and generative rewrites across apps.
Fast email app for Gmail and Outlook accounts with keyboard shortcuts, AI drafting, split inbox and follow-up reminders.
Email app for Gmail with an AI assistant that searches, summarises and drafts replies across your whole inbox.
Bengaluru-based email marketing platform known for interactive AMP emails — forms, carts and quizzes that work inside the email.