- Best for
- E-commerce brands doing email and SMS marketing
- Free plan
- Yes
- Pricing
- Check the provider's website for current pricing in your currency.
- Company origin
- United States
Overview
Klaviyo is email and SMS marketing platform for online stores, using store data for segmentation, automated flows and AI suggestions. It is a strong fit for e-commerce brands doing email and SMS marketing. It is used internationally — check that it supports your country's tax rules, currency and payment methods.
Pros
- Deep Shopify and WooCommerce data
- Powerful segments and flows
- Free plan for small lists
Cons
- Costs rise quickly with contacts
- SMS availability varies by country
Who should consider Klaviyo?
Consider it if you are among e-commerce brands doing email and SMS marketing. Before you buy, test it with a week of real work, check the price for your number of users, and confirm you can export your data if you switch later.
Klaviyo alternatives
| Software | Best for | Free plan | Origin | |
|---|---|---|---|---|
| Small teams starting with a CRM for the first time | Yes | US | Visit | |
| Small businesses starting email newsletters | Yes | US | Visit | |
| Businesses that want email, SMS and WhatsApp campaigns together | Yes | FR | Visit | |
| Bloggers and creators who want simple, affordable email | Yes | LT | Visit | |
| Zoho users and Indian SMBs | Yes | IN | Visit | |
| Creators selling digital products and newsletters | Yes | US | Visit |
See all Klaviyo alternatives →
Compare Klaviyo
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Frequently asked questions
Does Klaviyo have a free plan?
Yes, it offers a free plan or free tier with limits. Check current limits on the provider's website.
What is Klaviyo best for?
E-commerce brands doing email and SMS marketing.
What are the best alternatives to Klaviyo?
HubSpot CRM, Mailchimp, Brevo, MailerLite, Zoho Campaigns.